The company behind WebSort is Lime & Chile Productions (how we came up with that name is another story). Until recently, Lime+Chile didn’t have a homepage, let alone a logo. Our team has some strong design background, but none of us is a proper graphic designer. And all the proper ones we do know are too busy to help right now! So we looked elsewhere for some ideas.
That brings us to crowdsourcing. I’m fascinated with the trend. Card sorting itself is a form of crowdsourcing. So we decided to give fellow Chicago-based crowdSPRING (cS) a shot.
In addition to a Lime+Chile logo, we asked designers to come up with logos for our three applications. The plan was to choose the set of 4 logos that worked best as a family. In the end, we picked one submission for our three apps, and plucked the Lime+Chile logo from a different designer (cS allows you to give out more than one reward).
If you submit a project to cS, don’t get discouraged by early entries. Above all else, provide feedback — that’s what gets your submission count going. And work to make that feedback clear and directional; keep your waffling behind the scenes! If your experience is anything like ours you’ll be very pleased with the end result. You can also check out our cS project page.
Finally, unlike some other related services, cS doesn’t restrict direct communication between the buyer and seller. Now we can follow-up with our winning designer and have him design the logo for our next app (hint hint…)
